Federico Monaco, founder of Rush, Milan

I build products where music, tech and community meet.

I start from a problem I have seen up close, turn it into a working product in a few days and test it with the people it is for.

Open to junior roles in growth and business development.

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Founder of RushESCP Blue Factory acceleratorCommunication graduate, IULM7 products live

Selected work

Startups and products I designed and built, from the first interview to a working version. Each one has a case study with screens, decisions and results.

BeatLeap demo

Make a beat.

A stripped-down version of the 16-step grid behind BeatLeap. Each row is a sound; each column is a sixteenth note.

  1. Pick a genre: the pattern and tempo change.
  2. Press Play.
  3. Tap the cells to switch sounds on and off.

Turn the volume up. In BeatLeap, every beat becomes a lesson with feedback and instructions for FL Studio, Ableton and Logic.

140 BPMStep 01/16

Landing pages and brand

A real event run by a friend, and a style exercise for an artist I follow. Three seconds to make people want to stay.

About

I studied communication. I think like a founder.

Method

Problem first.

Every project starts from something I have seen up close: emerging artists who can't live off their fans, nights out where you know no one, restaurants buried in reviews.

Speed

Days, not months.

With AI and no-code tools I go from idea to clickable product in a few days. One real test is worth more than a month of slides.

Honesty

Changing course is a result.

Rush started as a token platform and became a marketplace for experiences. StartupLens made me drop several ideas before I put time into them.

I want to build platforms where people take part in culture, not just consume it.

I'm Federico Monaco, from Turin, based in Milan. I graduated in Communication, Media and Advertising from IULM in 2026. I founded Rush in 2025, while still at university, and in 2026 it was selected for Blue Factory, ESCP Business School's startup programme. My way of working is simple: I make an idea clickable, get people to try it, then decide whether to keep going, change course or drop it.

Product & MVPBrand strategyPitch decksAI toolsNo-codeFigmaMusic industryCommunity design

  1. 2025–now
    Founder, RushMusic tech, in the ESCP Business School Blue Factory accelerator
  2. 2025
    Noxia, BeatLeap, Recensì, StartupLensSide projects to validate ideas in music, nightlife and AI
  3. 2023–26
    IULM University, MilanBA in Communication, Media and Advertising
Contact

Let's work
together.

I'm looking for co-founders, partners in the music business and people who like to build. I'm also open to junior roles in growth and business development. If you have an idea, a project or an opportunity, write to me.

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